Why does a film company do science communication? An understandable (and frequently asked) question. The answer is two-fold..
Point one: we’re not just a film company. Our name, Grasshopper Films, is a legacy holdover. We started out with an almost exclusive focus on film. Nowadays, it is misleading since films are only a part of what we do. Basically, we design communication strategies and creative products that fit the respective strategy. These can be films, but also web documentaries, instastories, print media, photos and more. It depends on what fits the communication purpose, the target audience and ultimately also the communicating institution. These can be companies, public institutions or broadcasters, but also science institutions. From individual researchers to smaller projects to professorial chairs or Collaborative Research Centres – we communicate a lot for, with and about science.
Our interest in science communication is personal and historical. We have a university and journalistic background.
We think: Science is valuable for society. Without science communication, however, this value remains hidden and science remains below its potential in the long term. We want to make a contribution to changing this.
Point 2: The actual idea for World of Wisskomm is based on our experience in creative production for science and from our media training courses. Again and again we see how difficult it is for researchers to communicate outside their field of expertise. They are grateful when someone understands the special conditions of scientific work, while giving them the tools to make themselves understood better.
In our courses and our strategic concept work, we can already share our knowledge with many scientists. The circle of those who do not have access to such knowledge, though, is still large. No surprise. After all, science communication is usually not a fixed part of scientific education and work. That’s why we want to create helpful tools and share experiences from our courses with those who don’t have the opportunity to further their education through a project or their home institution’s resources..
So World of Wisskomm is a passion project for us because we can live out our enthusiasm for strategy, communication and science. But it is also something for you: experiences, tips and resources for creative work, writing, presentation. For an extra dose of science communication.